The best practices of the
regional work-at-heights sector
and next steps in its evolution

09 December 2021
Product Manager | JCB Sales Ltd

Mike Yates

Mike Yates has lived and worked in the Middle East region for nearly 25 years, working in sales and business development activities for dealers and manufacturers after similar roles in the UK. Mike joined the JCB Sales organisation in 2006 and covers the territory from Lebanon in the west through to Pakistan in the east. His current role includes imparting product training to dealer sales staff across the region and business development work in both Iraq and Pakistan.